Look down on the text: how to know if your text is really good

How can you determine if the text in front of you is good? And what exactly does 'good' mean? 

In this talk, we will tackle these questions and discuss the overall quality of user texts.

We will cover the main criteria for evaluating text:

• usefulness;

• completeness and relevance of information;

• clarity;

• structure and logic;

• User-friendliness;

• the purity of the text.

We will explore what affects each criteria and how to make user texts more useful and comprehensible for users. 

We will examine examples and common mistakes. I’ll share practical tips and provide general recommendations. By the end, we’ll create a checklist for text quality assessment that you can use in your work.